Employees Clients & Projects Brand Advertising
100
Who is Tracie?
Underscore's only resident of Staten Island
100
What is Welchol?
This drug is indicated for patients with both diabetes and high cholesterol
100
What is DFA?
This is Underscore's primary adserver
200
Who is Syed?
This employee is always the most excited about birthday cake
200
Who is Sparkle?
This client's name means shiny
200
Who are HCPs?
Medscape is a website for these professionals
300
Who is Pete?
Besides Tom, this Brand Advertising Team Member has been with the agency the longest
300
What is Mathworks?
Our current client who's media investments through UM are larger internationally then in the US
300
What is comScore?
This digital planning tool allows us to look at the size and audience breakdown of different websites
400
Who is Tom?
This person has the next Underscore Birthday
400
What is Hepatitis C?
Our newest client's products treat this condition
400
What are frequency caps?
These can be set by site to limit the number of ads a single user will see
500
What is 10?
The number of current Underscore employees in Poland
500
Who is Novartis Menveo
An upcoming campaign for this client will feature branded scooter squads in Indianapolis
500
What is CPM?
This is the total media cost divided by total impressions multiplied by 1000






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