What is a set of email addresses of potential customers?
Address List
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What is the part of an email a recipetant can read before opening the actual message?
Subject line
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What is the difference between the retail price of an item and the cost of the item?
Margin Points
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What is the contract between a landlord and a tenant for use of a property?
Lease
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What is the amount a business charges for items it offers for sale?
Price
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What is the goods a factory manufactures and that a retail store offers for sale to their customers?
Product
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What is the ease with which products can be sold?
Marketability
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What is any program that tries to build and maintain a base of repeat customers?
Loyalty Program
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What is products that have a limited shelf life and must be sold quickly?
Perishable
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What is the product or goods that a retail store has for sale?
Merchandise
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What is one that charges the tenant a specific amount of rent each month?
Fixed-Rate lease
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What is the number do you get by subtracting an item's cost from its price?
Margin
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What is an unenclosed shopping area that involves a lot of planning and has a variety of stores?
Business District
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What is one that sells the same or comparable merchandise?
Competitive Business
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What is the term used to define the number of people who go by a stores location during a given time?
Traffic
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What is one that sells merchandise that is related to, but not the same as, an areas business goods?
Complementary Business
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What is the total revenue of a business less all expense's over a specific amount of time?
Profit
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What is a businesses geographic location?
Trade area
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What is the reduction in price of merchandise to increase sales of a product not selling according to projections?
Markdown
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What is a store unattached to other stores?
Freestanding Location
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