Callbright | Naked Lime | Customer Benefits | Reynolds Trivia |
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What is Callbright?
This is a real-time telephony management via web-based tool to help dealerships optimize marketing investments and improve CSI
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What is Naked Lime
This is the digital marketing branch of Reynolds and Reynolds
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What is Return on Investment (ROI)
This is a metric that Callbright helps increase dealership awareness of through its integration with NLM
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What is 1866?
This is the year Reynolds and Reynolds was founded
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What is Aptus?
This Naked Lime website service pulls interaction data to Callbright
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What is eNewsletter?
This is a digital piece of media used by dealerships to express their personality and deals to their customers
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What is CSI?
This is a metric to show how NLM and Callbright integration impacts a dealership's relationship with their customers
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Who is Willie Daughters?
This is the name of the new COO of Reynolds and Reynolds?
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What is Callbright Interactive Desktop?
This is the name of the display that appears when a customer calls into the Callbright system
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What is email campaign
This is a service offered by NLM to dealerships to promote targeted sales or service messaging
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What is an Xtreamly Hot Lead?
This is the term for a customer who is highly likely to spend money at the dealership according to NLM
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Who is Christopher Walsh?
This is the name of the new President of Reynolds and Reynolds?
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What is One?
The number of Callbright toll-free numbers included with various NLM solutions
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When is 2011?
This is the year Naked Lime Founded
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What is dealership's revenue?
This can increase due to Callbright's ability to capitalize on NLM marketing efforts
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What is RDS?
This is the oldest branch of Reynolds and Reynolds?
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What is Website Behavior?
VIN searches, vehicle searches, saved vehicles, price alerts, viewed vehicles, lead form submissions and interaction times are all examples of...
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What is a twist?
This is what the "Lime" represents
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What is Callbright and Naked Lime?
These two products integrate together to provide the dealership with the best approach when starting the buying process with the customer
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What is Universal Computer Solutions?
This is the full name of the company that merged with Reynolds and Reynolds in 2006
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