Writing Process | Analyzing the Situation | Media and Channels |
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Writing business messages
What is the second step to the three-step writing process?
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General purpose and specific purpose
What are the two purposes of business messages?
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Oral medium, print channel
What is the classic format of business communication?
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50%
What is the percentage of your writing time that should be devoted to planning your business messages?
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General purpose
This purpose is to inform, to persuade, or to collaborate with the audience
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Oral medium, digital channel
Podcasts fall under which media channel?
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Oral, written, visual, and electronic
What are the four mediums for delivering business messages?
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Will anything change as a result of your message? Is your purpose realistic? Is the time right? Is your purpose acceptable to your organization?
What four questions should be asked to determine the purpose of your business message?
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Memos
What are brief printed documents for day-to-day exchange of information called?
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Adapt to your audience
By using sensitivity, relationship skills, and an appropriate writing style, you can
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Email message
This type of message is likely to be focused on a single goal, such as explaining why you would be a good choice to head up a major project.
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Screen size and resolution, input technologies, bandwidth, speed, and connectivity limitations, and data usage and operational costs
What are brief printed documents for day-to-day exchange of information called?
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Brainstorm
When you do this with the information during the planning stage, the writing stage is much faster
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Determine the audience composition
As part of developing an audience profile, this step requires you to look for similarities and differences within your audience
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Half a dozen or so (6 points)
Whatever the length of your message, limit the number of major supporting points to
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