| Article | Case Study | History | Brand | 
|---|---|---|---|
| 
						
					 
					  Racism and inhuman work conditions					 
					
					 What were the former employee’s allegations towards the company? 
					 | 
				
				
						
					 
					  Community					 
					
					 “The company described its strategy as “born from content, fueled by _______,” 
					 | 
				
				
						
					 
					  2014					 
					
					 What year did glossier launch their first product? 
					 | 
				
				
						
					 
					  - Makeup/ Beauty Bag 
					- Sweatshirt - Hoodie - Water Bottle - Duffel Bag 
					 What are the 5 merch options that are available for purchase on their website right now? 
					 | 
						
| 
						
					 
					  Nowhere!					 
					
					 Where is Glossier expanding globally? 
					 | 
				
				
						
					 
					  60%					 
					
					 What percentage of women say that the #1 reason they are persuaded to buy a new beauty product is because of a peer’s recommendation 
					 | 
				
				
						
					 
					  Emily Weiss					 
					
					 Who is the founder of into the gloss and COE of Glossier 
					 | 
				
				
						
					 
					  Skywash					 
					
					 What recent product release didn’t do so well? 
					 |