"The rhetor's sense that a situation both calls for discourse and might be resolved"

In order to be part a baseball team, you must try out in advance before you become part of the team.

Going to a restuarant and the waiter being able to understand the menu

Coca-Cola is trying to get people to buy more of there product so they hire basketball star Kode Bryant to command us, "Obey your thirst- drink Sprite!"

Ms.Martinez gives us a writing assignment, but you distracted by facebook, twitter, and tumbler

"The writer functions when working in the setting to which he or she is accustomed differs considerably from how that writer will function in an unfamiliar setting, given an unfamiliar task, and constrained by a time period over which he or she has no con

In a Senate or Parliament there may well exist overtly adversarial groups of members, but these adversaries may broadly share some common objective as striving for improved government.

"Every Kiss begans with a Kay"

Cover Girl is trying to sell makeup to young girls by saying it will boost their confidence.

Who spends much time making copious notes in a daybook, then dictates his drafts and partial drafts to his wife, who is an accomplished typist and partner in his work.

"These larger issues,values,or principles motivate people and can be invoked to lead audience in certain directions on more specific topics."

Individuals might pay an annual subscription to the Seventeen Magazine but if they never open any of its communication they cannot be said to belong to the discourse community, even though they are formally members of the society.

""Grab your audience with a catchy opening" or "craft a solid first paragraph"

A women tries to purchase a Louis Vuitton bag but isn't fond of the price and the print.

You are talking to someone & they are getting on your nerves & you tell them,
"Why don't you just be quiet!?"