| Customer Feedback | Customer Feedback Benefits | Consumer Data | Data Protection | Regulation |
|---|---|---|---|---|
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What is Customer Feedback?
Data collected from customers.
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What is an example of improved customer experience?
ABC Fine Wine & Spirits, the owner of over 150 stores. Taking advantage of the customer feedback program, the company compared and monitored the customer experience at each location.
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What is Consumer Data?
Customer data is the behavioral, demographic and personal information about customers collected by businesses and marketing companies to understand, communicate and engage with customers.
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What is data protection?
Theprocess of safeguarding data that has been entrusted to you by implementing measures that prevent theft or misuse of the information.
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What is the meaning of EU GDPR?
European Union General Data Protection Regulation
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What is reporting methods of feedback?
Issue, bug, complaint, suggestion, or insights related to their experience.
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What is a company that increase the average order value per customer with relevant add-ons?
Amazon or Avis.
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What is the way consumer data is collected?
From interacting with a business's website, mobile applications, surveys, social media, marketing campaigns, and other online and offline avenues.
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What is the importance of data protection?
It prevents the information of an organization from fraudulent activities, hacking, phishing, and identity theft.
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What is the year of formation for the EU GDPR?
2016
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What is design feedback tools?
Allows for more accurate feedback and reduces repetition.
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What is A/B Testing Hypothesis?
A hypothesis is a prediction you create prior to running an experiment. It states clearly what is being changed, what you believe the outcome will be and why you think that's the case.
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What is a benefit of consumer data?
Company's can segment consumers based on their geographic, demographic, or psychographic characteristics.
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What is the benefit of data protection?
Customer Trust
Reputation Damage Financial Risk |
What is the year the Data Protection Act (DPA) passed by the Government of Jamaica?
2020
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What is the number of customer complaints?
1 out 25 customers will complain.
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What is the company that used effective marketing campaigns?
Canon
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What is information discovered from consumer data?
Consumer needs and pain points.
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What is an industry that has low customer trust?
Oil and Gas
Media and Entertainment |
What is a Data Controller according to the DPA?
A data controller is defined under the Act as 'any person or public authority, who, either alone or jointly or in common with other persons determines the purposes for which and the manner in which any personal data are, or are to be, processed, and where personal data is processed only for purposes for which they are required under any enactment to be processed, the person on whom the obligation to process the personal data is imposed by or under that enactment is for the purposes of this Act a data controller'.
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What is the preferred consumer experience?
Modern customers buy experiences not products.
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What is the number of benefits?
11
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What is benefit to company from consumer data?
Tailor their product messaging accordingly.
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What is the name of the survey conductors?
McKinsey Group
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What is % liability a company can face according to the DPA?
4
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