| Bell's Consumption and Materialism | Marx, Freud, Marcuse | Distinctively Cool | Extreme Rebellion | Marketing to Children | 
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					  What is the original affluent society?					 
					
					 Marshall Sahlin's account of the good life among hunter gatherers. 
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					  What is "commodity fetishism"?					 
					
					 Our attachment to objects without an understanding of their social origins. 
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					  Who was Pierre Bourdieu?					 
					
					 French sociologist who argued that class distinctions are inhabited in what people purchase and how they behave. 
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					  What is the back to the land movement?					 
					
					 An escape from urban/suburban life to a simpler life in the country. 
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					  What is the nag factor?					 
					
					 Annoying behavior children use to manipulate their parents into buying something for them. 
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					  What is a positional good?					 
					
					 Something that is valuable solely because of its scarcity. 
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					  What is sublimation?					 
					
					 The Freudian idea that we can redirect our instinctual energy towards productive ends. 
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					  What is kitsch?					 
					
					 The ironic consumption of what you know to be inferior goods. 
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					  Who was Max Weber?					 
					
					 German sociologist who argued that, beyond social class, distinctive lifestyles based on what people consumed served as an important indicator of status. 
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					  What is guilt money?					 
					
					 What parents spend on their children to make up for the time they've been away from them. 
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					  What is conspicuous consumption?					 
					
					 The purchase of goods primarily as signifiers of status in an economically advanced society. 
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					  What is repressive desublimation?					 
					
					 Marcuse's idea that marketers are able to redirect our instinctual energy towards buying things. 
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					  Who is Richard Florida?					 
					
					 City planning consultant who advises making your city a magnet for the creative class; economic progress will soon follow. 
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					  Who was Emile Durkheim?					 
					
					 A French sociologist who argued that regular interaction with others in community was a good source of trust in others. 
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					  What is age compression?					 
					
					 The tendency of marketers to create advertising using children just a bit older than the target audience. 
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					  What is conspicuous leisure?					 
					
					 Evidence of your social distance from necessary hard work and toil. 
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					  What was the Frankfurt School?					 
					
					 A group of German exiles who reinterpreted Marx's notion of ideology to better understand the use of the culture industry under Hitler and eventually in the United States. 
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					  Who is Naomi Klein?					 
					
					 An anti-globalization activist/author whom Heath and Potter deem a hypocrite because of her elitist Toronto real estate holdings. 
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					  Who was Thomas Hobbes?					 
					
					 A 17th century political theorist who are argued that the state may inflict violence to enforce the rule of law instill trust among members of society. 
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					  What was the Federal Trade Commission Improvements Act of 1980?					 
					
					 Legislation that barred the federal government from regulating advertisements aimed at children. 
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					  What is "hau"?					 
					
					 The Maori word for the idea that things are mixed with souls. 
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					  What was Angela Davis?					 
					
					 One of Herbert Marcuse's students who would have a lasting impact on the counter culture through her activism in the Black Panthers. 
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					  What is a collective action problem?					 
					
					 When a social problem is recognized by many, but nobody is willing to do anything about it. 
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					  What is bohemianism?					 
					
					 A romantic revolt against utilitarian society. 
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					  Among 8- to 18-year-olds, how much time is spent n average per day being exposed to electronic media?					 
					
					 Ten hours and forty-five minutes. 
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